Welcome to Display Solutions Group in Chandler, AZ


Major League Marketing—Baseball Tips and Tricks for Your Business

The crack of the bat, the roar of the crowd and the sugary sweetness of cotton candy on your tongue—there’s magic in a Major League Baseball game. Fans aren’t just loyal to their favorite ball club, either. They’re loyal to the ballpark experience.

Every business could infuse their marketing strategy with the magic of the Major League. Keep reading for our ideas on winning and keeping business like a baseball pro.

Ballpark Dog
Fans associate some treats with the ballpark, so much so that they won’t have one without the other. Draft beer, peanuts and hot dogs are best when enjoyed during the seventh inning stretch of your favorite team’s big game.

So as you might expect, hot dogs aren’t exactly a hard sell at Wrigley Field. Instill a sense of continuity between your company and your clients’ to replicate the marketing gold of the MLB. You want your star customer to think they can’t do business without you. For instance, a local boutique may be known for their distinctive packaging. Whichever company can earn the spot as their go-to producer may have hit a home run for reliable revenue.

Power Hitter
Baseball clubs spend millions of dollars on players they’re convinced will help them win the pennant race. Clients may not spend millions of dollars on your services but they could still rely on you like the Red Sox rely on David Ortiz.

Ortiz could hit dry spell in the box, but he’s still worth the money because his batting average is consistently high. There are too many risks and “what ifs” in business today. Make sure customers rely on you. Fail with faulty products, late orders and disappointing service and your business will earn its seat on the bench.

Baseball Cards and Lasagna
Admittedly, the Major League has quite an advantage over most companies. Loyalty comes naturally when we’re talking athletic completion and star sluggers. But you can still nurture your customer’s loyalty. Figure out what first attracted them to your business then focus on reminding them of how well you’ve performed since.

For example, a restaurant can print coupons that suit the tastes of every patron. A restaurant whose frequent diner always order lasagna (you have to pay attention, see) would be smart to send their loyal lasagna fan a coupon for their favorite dish.
Think of coupons as baseball cards for grown-up customers, and you won’t need power hitters to keep fans coming back.

Take in the next major league game to make your marketing even better. You were going to watch it anyway, right?


Thank you for visiting Display Solutions. We look forward to serving your graphics and signage needs with a comprehensive product line and experienced design staff. Please take a moment to visit our product gallery where you will find examples of our completed projects which include monument signs, exterior fascia signs, both illuminated and non-illuminated, colonnade signs, promotional graphics, window and vehicle graphics as well as digitally printed banners and A Frame signs.

To request a free estimate or get help with a project, visit our Products or Services areas, or check out the gallery of signs and banners we have completed. To download useful software and find helpful information, search Resources & Support. To learn more about us, browse through our Company Information section. We love hearing from our clients, so please share any suggestions or ideas to improve our site by clicking on "contact us" at the top of the page.

An easy-to-use pulldown menu, search engine, and link to our contact form appear on each page. As well, feel free to go to the Search tab at any time if you're having trouble locating a particular item.

Ask a Question. Are you uncertain about whether or not we offer a particular product or service? Do you have a question about something specific to our industry? Or maybe you just can't find what you're looking for on our site? Or you can call us at 480 286 2320.

Enjoy your visit!

Display Solutions Group provides customized brand enhancement through the design and turnkey product management of business identity items such as signs and graphics. Offerings include large format printing for commercial and corporate interiors and illuminated exterior signage. We serve Phoenix Metro and the surrounding cities like Chandler, Tempe, Mesa, Scottsdale & Glendale and we also serve Tucson. For additional information, contact Tim McCloskey at 480 286 2320 or tmccloskey@displaysolutionsgroup.biz