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  • Both your indoor and outdoor signs are a direct reflection of who you are as a brand. Partner with us to reach your business goals.

  • Don't get left in the dark. We'll help you create signs that command attention and make your brand stand out in the crowd.

  • Outdoor signs and exterior signage are a specialty of Display Solutions Group, a Chandler design and manufacturing company providing businesses with the design, permitting, manufacturing and installation of exterior signs and banners.

  • Colonnade or hanging signs and directional signage from Display Solutions Group will drive business to your door.

  • A big area calls for a big statement. And that's exactly what we deliver with every banner we print.

Welcome to Display Solutions Group in Chandler, AZ

Thank you for visiting Display Solutions. We look forward to serving your graphics and signage needs with a comprehensive product line and experienced design staff. Please take a moment to visit our product gallery where you will find examples of our completed projects which include monument signs, exterior fascia signs, both illuminated and non-illuminated, colonnade signs, promotional graphics, window and vehicle graphics as well as digitally printed banners and A Frame signs.

Display Solutions Group provides customized brand enhancement through the design and turnkey product management of business identity items such as signs and graphics. Offerings include large format printing for commercial and corporate interiors and illuminated exterior signage. We serve Phoenix Metro and the surrounding cities like Chandler, Tempe, Mesa, Scottsdale & Glendale and we also serve Tucson. For additional information, contact Tim McCloskey at 480 286 2320 or tmccloskey@displaysolutionsgroup.biz

 

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Let us combine our sign and print expertise with unmatched service to take your project from concept to completion. We'll deliver what you need, on budget and on time.

Our Work

May 27, 2013

Make a Movie to Enhance Your Content Marketing Success

Mind over matter—it’s a mantra for a reason. Although it can be scary trying new things to market your business, innovation and nuances keep your marketing fresh.

Content marketing involves the creation and sharing of content that’s engages and informs your target audience. The more captivating the content, the more likely it is to be circulated. Movies present your message in a way that text and plain images can’t. It gives you a unique opportunity to show some personality, and it can even be done on a reasonable budget.

We’ve got a few simple tips for creating top-notch movies to enhance your marketing efforts.

Keep them Short and Sharable
If this is your first video endeavor, don’t bite off more than you can chew. It’ll lead to chewing with your mouth full—unattractive on multiple levels. Pick a simple topic with a clear message you feel you can share some unique insight on for your audience.

Next, make sure your video is in a readily sharable format. So make a Facebook post, tweet it, pin it and any other means you have to circulate it. Consider attaching this video in your next email newsletter—including videos in emails is said to boost conversion rates by as much as 50 percent. The more you can share the video and get it shared, the more brand awareness it brings.

Make it Useful
This may seem like an obvious suggestion, but you’d be surprised. Avoid giving into the temptation of making your first video post something cutesy or comical. While these can be elements within your video, there needs to be a benefit or call to action for the viewer.

What do they get out watching? A helpful tip or easy solution? A product demonstration? An answer to a question? Additionally, ensure that your video integrates your company’s culture and personality, as videos are an awesome opportunity to do so.

Need Ideas?
Got you on board for this video thing, but fresh out of ideas? We’ve assembled a short list to get you going. Take one of these ideas and roll with it. Put your own spin on it. Your company is as unique as a fingerprint, use this opportunity to show that.

  • Show a product or service
  • Use a customer testimonial
  • Introduce staff members
  • Give users a tour of your office space
  • Show off your company culture (holiday parties, company outings, etc.)

No matter the topic you select, ensure your video is high quality. A low quality video reflects poorly on your professionalism and authority of the subject matter. That doesn’t mean you need fancy equipment. Many low cost cameras—including your iPhone—can do the trick, depending on the subject matter. You just want to be sure your video is a caliber of video you yourself would watch.